"Attract Perfect Clients " the Online Newsletter from Valiss,
Helping You Attract More Clients With Less Effort

In this week's issue

A note from Ted: Back to school

Workshops & Teleclasses: Search Engine Secrets is full!

Feature Article: What the heck is Web 2.0?

What I'm reading: Selling to Big Companies

Marketplace: Build your referral network with Send Out Cards


A Note From Ted

Summer has come and gone and we're drifting into fall. The days and nights are cooler and what's happening to our daylight? It's dark when we get up in the morning and the sun is disappearing soon after dinner.

The change of season brings lots of changes for everyone. The kids are back in school, summer vacations are over and everyone's putting their nose back to the grindstone. It's a long stretch from now until our next break at Thanksgiving.

This change of season is bringing lots of changes to my family. My daughter Al icia is heading off to her freshman year at college and my son Mike just started high school. In only 4 years, we'll be empty nesters. It's a time of big transition for the Prodromou's!


Workshops & Teleclasses

Search Engine Secrets - Only $297

My first Search Engine Secrets webinar/teleclass series is sold out! All 8 seats are filled so I'm opening up another class. The next class will begin on Thursday September 21st at 5 PM Pacific/8 PM Eastern. The webinar/teleclass will meet online for 4 consecutive weeks and you'll also receive 2 hours of individual coaching from me. Together we'll optimize your website so you can get to the top of the search engines.

For more information and to sign up visit www.valiss.com/searchenginesecrets


Feature Article

What the heck is Web 2.0?

I've been seeing more and more articles and blurbs about Web 2.0 in recent weeks. Web 2.0 is here and spreading like wildfire. What is Web 2.0 you might ask and how do I access it?

Web 1.0 was the internet as we knew it from the mid 1990's until now. Actually the first iteration of the internet started in the 1960's and was used by the military and universities to share information. The internet was hard to use because you had to use very crude, command line tools to upload and download information. When Marc Andreesen created the first internet browser in the mid 90's the internet as we know it today exploded. Information was easily accessible by everyone because of the Netscape browser.

Web 1.0 evolved into a universe of websites that contained information. We browsed the internet and found the information we were looking for. We had to search for and find the information we were looking for hence the mega success of Yahoo and Google's search engines. For the most part Web 1.0 was a one way communication with us doing most of the work.

Web 2.0 is the next generation of the internet. Web 2.0 is based on interactivity and community. You've probably heard the term social networking which is the foundation of Web 2.0. Web users today want to communicate and participate in the content that appears on their favorite websites. This includes chat rooms and content sharing websites like myspace.com, youtube.com, and flickr.com.

The same phenomenon is happening in today's popular television shows. The viewers want to be involved in the program they're watching hence the success of shows like American Idol and other shows where viewers get to participate by voting at the end of each show. Each week millions of people vote via text messaging and through the shows website. At 99 cents per text message it's a tidy profit for American Idol considering hundreds of millions of votes are cast each season. For the shows that let you vote for free on their websites, millions of hits are generated on these websites each week. Not bad if you're an advertiser on one of these websites. Interactive television is alive and well thanks to Web 2.0.

If you're still not sure what Web 20 is, here's a list of some of the most popular new generation, interactive websites. Enjoy and let me know what your favorite Web 2.0 websites are.

www.youtube.com – post your own videos and you can rate each video

www.stumbleupon – lets you recommend your favorite websites to your friends as you stumble around the internet

www.imeem.com – lets you join online communities called meems where you can connect with others

www.meebo.com – lets you do your instant messaging from a website instead of through the program installed on your computer.

www.popurls.com – aggregates data from the web's most popular social networking sites

www.slide.com – a toolbar that lets you create continuous slide shows from wherever you want including your friends postings on youtube.com and flickr.com

www.pandora.com – lets you create your own personal internet radio station

www.eyespot.com – lets you upload your personal videos

www.twitter.com – text messaging service that lets you send text messages to groups

www.songbird.com – aggregates music from different sources on the internet

www.revvor.com – online video site

www.fark.com – lets you submit your favorite links to crazy news stories

del.icio.us – lets you vote on your favorite websites

 

Send me your favorite Web 2.0 websites and I'll post them on my website at http://valiss.com/content/view/149/69/ so we can build our list of favorites.


Marketplace

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Send Out Cards

How would you like to attract all the referrals you can handle, by motivating your customers and clients to enthusiastically talk about you and your business to their friends and associates, without the embarrassment of having to ask people face-to-face...ever again?

Visit www.thereferralmovie.com and enter distributor code 7655 for more information

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Copycat

Our very own tool to help you create and keep track of your articles, ezines, blog and sales letters all in one easy to use interface.

www.getcopycat.com

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Attract Perfect Clients eBook

My eBook that tells you everything you need to know to launch a successful online business. This is your A to Z guide to building a success website that attracts and collects leads even while you sleep. Only $19.

www.attractperfectclients.com


What I'm Reading

I'm currently reading Selling to Big Companies by Jill Konrath. One of the best "how to sell" books I've read. Clear, concise methods to get you past the gatekeeper and get your foot in the door of the big companies even if you're a small company.


Until next time,

Ted

Ted Prodromou
(415) 785-1796

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